The Cocio Campervan Road Trip has begun!

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This weekend saw the launch of our Cocio activity which sees Space deliver a summer-long programme of initiatives aimed at generating awareness for the brand and building brand intimacy.

We took to the London Streets with the Cocio crew crew in a beautifully designed campervan to target young, fun-seeking, spontaneous influencers based primarily in Central and East London, encouraging them to try the delicious new chocolate milk drink from dairy brand Arla.

The campaign takes place through April and May and will be supported through Cocio social media channels, including @cociouk, where conversation about the brand will be seeded and spread.

Keep your eyes peeled for the Cocio campervan road trip across all of the UK in the coming months, and a summer festival activation to grab your free sample!

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Hedge your bets..

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It’s the Grand National this weekend and for those of you who fancy a flutter on the horses, Space has been working with our client John Smith’s to develop a handy print insert with some top tips and No Nonsense insider info to help you on your way.

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The artwork ties in seamlessly with horse racing using a traditional bookies chalkboard iconography. Keep an eye out for us in the Racing Post, and for those of you up North, the Manchester Evening News and the Liverpool Echo.

The John Smith’s insert has been created to further leverage the leading ale brand’s association with horse racing and follows on from our recent BOGOF and print campaign.

A quick Space tip too; Our money’s on Burton Port – thank us later.

 

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Old favourites & ones to watch

To welcome a client, everyone within the agency has chosen their favourite classic track of all-time and compiled them into a playlist. And as we have been highlighted as an ‘agency to watch’ in 2014 by The Drum, we’ve also each picked a track by an up and coming artist we should all keep an eye on this year.

Check out the current Space playlist here:

Old favourites & ones to watch